5 of the best commercials of 2022 so far and that might inspire you


 

estimated read time: 1m 27s 

As of writing this blog we are months away from the new year, and as such I’ll be providing you, the reader with five of the greatest commercials of 2022 so far and I hope that they will inspire you in your marketing endeavours moving forward.

1. Samsung – Love hurts – the spider.

The first commercial is by Samsung for their brand-new Galaxy S22 smartphone. This advert features a spider in love with the brand-new smartphone from Samsung (you read that correct) and was made by Dorian and Daniel who are “graduates of the Filmakademie Baden-Württemberg in Stuttgart, Germany”. It is a creative, charming, and a roller-coaster of emotions. 

Video time 1m 18s

 

2. Apple – 911  

The second commercial is by the world-famous tech company Apple and features recorded 911 calls of 3 Apple customers Jason, Jim, and Amanda who with the help of their Apple Watch were able to get rescued in a matter of minutes. The advert is very simple and features text on the screen followed by background arial shots that (presumably) occurred. It is certainly a powerful advert with a sad and serious tone to it. 

 

Warning some viewers may find the advert to be a bit emotionally heavy. 

Video time 1m 8s

 

3. Pringles – Reaching for the last crips.

In this third commercial by Pringle, the viewer is presented with a life story of a man, who at party, accidently gets his hand stuck in a pringle box, trying to get the last of the pringles in the box.  This advert has a very comedic tone to it, with a funny twist at the end. 


Video time 1m 30s

4. Amazon’s Big Game Commercial – Mind reader  

Imagine if your Amazon Alexa could read your mind! Do you think it would be a good idea? Well, that is exactly what is explored in this short, witty, and at times creepy commercial for Amazon’s virtual assistant Alexa, featuring the award-winning actress Scarlett Johansson and her husband Colin Jost.

 

Video time 1m 30s

 

5. Sqaurespace - Sally’s Seashells 

In this rimy, creative, and narrated commercial by André 3000, featuring Zendaya as Sally. Tells the story of Sally, who’s shells didn’t sell well by the seashore, until she setup her seashells website on Sqaurespace, where people could purchase her exquisite seashells by the seashore and book a trip for one of her seashell excursions of the seashore.

 

Video time 1m 6s

cover photo credits: Jose Francisco Fernandez Saura

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